Chris Horton Jr. #42 at Langley Speedway
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Become a Marketing Partner

Put your brand in the fast lane. Become a marketing partner of Chris Horton Jr. Racing and reach a passionate audience of racing fans.

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2027 CARS Tour

Marketing Deck

Click through to see what a partnership with Chris Horton Jr. Racing looks like on the 2027 zMAX CARS Tour.

Chris Horton Jr. Racing01 / 09
2027 Marketing Deck

Chris Horton Jr.
#42 · zMAX CARS Tour

Put your brand on a Late Model Stock car racing the premier short track tour in the Southeast — 15 CARS Tour races, plus Late Model Stock races at Langley and South Boston on the off weekends. A full season of exposure.

Download Deck (PDF)

Easy to forward to a partner or manager.

Partner Results

What Our Partners Say

“Partnering with Chris Horton Jr. has been one of the best decisions we've made for our business. Having our name on the #42 at Langley Speedway puts Stud Service Company in front of thousands of local race fans every season — and they remember us. We regularly hear from new customers across Hampton Roads who tell us they saw us at the track and called us first for their heating and cooling needs. Chris represents our brand the right way, on and off the track, and the partnership has helped us grow right here in our own community.”
Stud Service Company logo
Stud Service Company

Heating & Cooling · Hampton Roads, Virginia

“Chris Horton Jr.'s performance on the track and the marketing visibility he gives our brand have helped CCS Performance grow. Every time the #42 races, our name is in front of the racers and fans who need what we build. We've been a proud marketing partner for over 5 years, and we're excited to keep it going.”
CCS Performance Carburetors logo
CCS Performance Carburetors

Richard

Performance Carburetors

Marketing Partner Packages

Choose the program that fits your goals. Every package can be tailored. Local Hampton Roads businesses: a single-race primary at Langley Speedway, our home track, puts your brand in front of your own customers.

F

Full-Season Primary

$100K–$250K

Typical ask

Your brand is the face of the #42 at all 15 CARS Tour races, plus our off-weekend races at Langley and South Boston.

  • Hood and quarter panels all season, CARS Tour and off-weekend races
  • Logo on the driver firesuit
  • Hauler branding
  • Year-round social media integration
  • Pit passes and hospitality at every race
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Best for Local Businesses
S

Single-Race Primary

$8K–$20K

Typical ask

Own the car for one race weekend. Langley Speedway, our home track, is the favorite.

  • Hood and quarter panels for one race
  • Race-week social media spotlight
  • Pit passes for your team or clients
  • Photos and highlights from your race
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A

Associate

$1K–$10K

Typical ask

Ride along all season with a decal on the #42.

  • Decal on the race car
  • Social media mentions
  • Logo on chrishortonjr.com
Get Started
M

Marketing Partner

$250–$1,000

Typical ask

A simple way for local and small businesses to back the team.

  • Small decal on the race car
  • Thank-you post on social media
  • Name listed on our website
Get Started
More Ways to Partner

Advertising Opportunities

Beyond becoming a marketing partner, there are many ways to get your brand in front of racing fans.

Race Car Advertising

Put your brand on the car that thousands of fans see every race weekend. Multiple placement options available from quarter panels to the hood.

Social Media Promotion

Reach our engaged audience of racing fans through dedicated posts, stories, and live race day coverage featuring your brand.

Event Appearances

Have Chris Horton Jr. represent your brand at corporate events, trade shows, product launches, and community gatherings.

Digital Advertising

Banner placement on chrishortonjr.com, inclusion in email newsletters, and featured content on our digital platforms.

Get In Touch

Ready to Partner?

Fill out the form below and the Chris Horton Jr. Racing team will get back to you to discuss partnership opportunities.

Prefer to talk? Call us at 757-839-4242 or email chris@cjrperformance.racing